Thoughts on Digital Media, User Experience, User Interface and Mobile

Dear peanut butter, I don’t mind that you’re cheating on me with chocolate. Doughnut and I have been hooking up for years. Sincerely, jelly. More here

Keep It Short & Simple. The best headlines are less than 15 words in length and typically use simple words and concepts that convey your message quickly. Readers prefer simplicity. If your headline is long or confusing, they’ll move on to something else. Write your headline first and spend as much time writing it as [...]

Google’s Writely http://www.writely.com/ Google is coming out with some pretty impressive tools. This one is an online web-based word processor. Great for writing copy and sharing/collaborating, especially with other copywriters, clients, associates, etc. Google Notebook http://www.google.com/notebook Research is an incredible part of your job. Surfing the web or reading your email, you will come accross [...]